Feb 22 2024


12:00 pm - 1:00 pm

Reimagining Digital Customer Journeys

With shifting consumer habits and rapidly evolving digital technology, companies must leverage data, analytics, and AI to deeply understand customers’ (B2B) and consumers’ (B2C) digital journeys. I’d like to hear how other companies are working to understand the latest trends and to seize the best opportunities, specifically:

  • After the steep acceleration in digital adoption during / post COVID, what are the latest trends you have observed?
  • What are the approaches, methodologies, and tools you are using to understand these changes?
  • What are the main threats / opportunities you are seeing and how are you planning / contemplating to change your business model?